customer profiling

TripleAconsult has access to accurate lifestyle information on 'real' people and are able to deliver profiles of 43 million adults living within the UK. The requirements for information and being able to communicate messages to an appropriate group are important in both private and public sectors.

By integrating our chosen partner's solutions into the TripleAconsult business portfolio, organisations can achieve a better insight into crucial targeted groups resulting in better communications, management of relationships and efficient use of resources. A real understanding of people as individuals and efficient targeting are key to cost-effective marketing or service delivery in both the private and public sectors.

By using this consumer information, the TripleAconsult solution can help select and profile those target groups an organisation may wish to reach.

For example, if the promotion of a benefits option to the least affluent is required, the TripleAconsult solution has the ability to provide organisations with the data that describes who and where these people or organisations are located.

TripleAconsult can either a ranked list of target areas based on a set criteria or an enhanced service:





clear solutions in a complex world